Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 10710 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$1,042,503.32
Filtered tolls
$206,266.09
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01015003 | GrubHub | $109.42 | $32.83 | $76.59 | 2026-03-22 14:47:52 |
| TXN-01016052 | Toast | $81.81 | $2.13 | $79.68 | 2026-03-22 14:47:06 |
| TXN-01010167 | DoorDash | $106.71 | $32.01 | $74.70 | 2026-03-22 14:44:03 |
| TXN-01014207 | UberEats | $54.04 | $16.21 | $37.83 | 2026-03-22 14:43:45 |
| TXN-01017052 | Toast | $104.04 | $2.71 | $101.33 | 2026-03-22 14:43:29 |
| TXN-01018212 | Square | $42.28 | $1.23 | $41.05 | 2026-03-22 14:41:23 |
| TXN-01012727 | UberEats | $127.37 | $38.21 | $89.16 | 2026-03-22 14:39:39 |
| TXN-01012463 | UberEats | $75.96 | $22.79 | $53.17 | 2026-03-22 14:39:26 |
| TXN-01017517 | Toast | $120.12 | $3.12 | $117.00 | 2026-03-22 14:38:30 |
| TXN-01016992 | Toast | $112.92 | $2.94 | $109.98 | 2026-03-22 14:37:41 |
| TXN-01016706 | Toast | $143.39 | $3.73 | $139.66 | 2026-03-22 14:34:45 |
| TXN-01012639 | UberEats | $145.84 | $43.75 | $102.09 | 2026-03-22 14:32:23 |
| TXN-01017209 | Toast | $62.66 | $1.63 | $61.03 | 2026-03-22 14:23:53 |
| TXN-01015446 | GrubHub | $136.05 | $40.82 | $95.23 | 2026-03-22 14:22:09 |
| TXN-01012184 | DoorDash | $102.57 | $30.77 | $71.80 | 2026-03-22 14:21:21 |
| TXN-01009424 | DoorDash | $135.20 | $40.56 | $94.64 | 2026-03-22 14:21:04 |
| TXN-01018414 | Square | $133.56 | $3.87 | $129.69 | 2026-03-22 14:19:05 |
| TXN-01019651 | Clover | $96.42 | $2.31 | $94.11 | 2026-03-22 14:14:36 |
| TXN-01016502 | Toast | $119.77 | $3.11 | $116.66 | 2026-03-22 14:14:17 |
| TXN-01018211 | Square | $126.50 | $3.67 | $122.83 | 2026-03-22 14:12:05 |
| TXN-01019573 | Clover | $85.90 | $2.06 | $83.84 | 2026-03-22 14:05:36 |
| TXN-01019240 | Clover | $109.61 | $2.63 | $106.98 | 2026-03-22 14:04:31 |
| TXN-01018017 | Square | $59.32 | $1.72 | $57.60 | 2026-03-22 14:00:58 |
| TXN-01016977 | Toast | $43.56 | $1.13 | $42.43 | 2026-03-22 13:59:22 |
| TXN-01018120 | Square | $111.51 | $3.23 | $108.28 | 2026-03-22 13:57:08 |