Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 10710 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$1,042,503.32
Filtered tolls
$206,266.09
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01013635 | UberEats | $116.16 | $34.85 | $81.31 | 2026-03-22 19:27:32 |
| TXN-01012865 | UberEats | $122.32 | $36.70 | $85.62 | 2026-03-22 19:26:14 |
| TXN-01011866 | DoorDash | $105.63 | $31.69 | $73.94 | 2026-03-22 19:23:41 |
| TXN-01018907 | Square | $46.13 | $1.34 | $44.79 | 2026-03-22 19:21:39 |
| TXN-01015358 | GrubHub | $79.96 | $23.99 | $55.97 | 2026-03-22 19:20:26 |
| TXN-01012066 | DoorDash | $103.49 | $31.05 | $72.44 | 2026-03-22 19:19:46 |
| TXN-01010575 | DoorDash | $52.33 | $15.70 | $36.63 | 2026-03-22 19:19:17 |
| TXN-01019881 | Clover | $132.43 | $3.18 | $129.25 | 2026-03-22 19:12:02 |
| TXN-01015623 | GrubHub | $151.40 | $45.42 | $105.98 | 2026-03-22 19:11:04 |
| TXN-01011807 | DoorDash | $102.08 | $30.62 | $71.46 | 2026-03-22 19:09:57 |
| TXN-01018804 | Square | $75.65 | $2.19 | $73.46 | 2026-03-22 19:07:16 |
| TXN-01017886 | Square | $43.92 | $1.27 | $42.65 | 2026-03-22 19:04:29 |
| TXN-01018169 | Square | $117.71 | $3.41 | $114.30 | 2026-03-22 19:01:29 |
| TXN-01011934 | DoorDash | $46.74 | $14.02 | $32.72 | 2026-03-22 19:00:21 |
| TXN-01015608 | GrubHub | $127.58 | $38.27 | $89.31 | 2026-03-22 19:00:04 |
| TXN-01019233 | Clover | $140.98 | $3.38 | $137.60 | 2026-03-22 18:58:28 |
| TXN-01017382 | Toast | $99.11 | $2.58 | $96.53 | 2026-03-22 18:56:39 |
| TXN-01019306 | Clover | $130.92 | $3.14 | $127.78 | 2026-03-22 18:53:43 |
| TXN-01013164 | UberEats | $128.77 | $38.63 | $90.14 | 2026-03-22 18:52:24 |
| TXN-01015343 | GrubHub | $153.76 | $46.13 | $107.63 | 2026-03-22 18:52:16 |
| TXN-01015381 | GrubHub | $129.85 | $38.95 | $90.90 | 2026-03-22 18:50:31 |
| TXN-01013912 | UberEats | $121.27 | $36.38 | $84.89 | 2026-03-22 18:50:18 |
| TXN-01016070 | Toast | $67.79 | $1.76 | $66.03 | 2026-03-22 18:49:04 |
| TXN-01012577 | UberEats | $77.20 | $23.16 | $54.04 | 2026-03-22 18:47:17 |
| TXN-01012023 | DoorDash | $50.85 | $15.25 | $35.60 | 2026-03-22 18:42:24 |