Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 10710 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$1,042,503.32
Filtered tolls
$206,266.09
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01017159 | Toast | $97.45 | $2.53 | $94.92 | 2026-03-25 09:50:35 |
| TXN-01010628 | DoorDash | $129.13 | $38.74 | $90.39 | 2026-03-25 09:40:30 |
| TXN-01013816 | UberEats | $118.46 | $35.54 | $82.92 | 2026-03-25 09:33:26 |
| TXN-01015764 | Toast | $104.96 | $2.73 | $102.23 | 2026-03-25 09:06:41 |
| TXN-01018597 | Square | $129.66 | $3.76 | $125.90 | 2026-03-25 09:01:57 |
| TXN-01011786 | DoorDash | $85.97 | $25.79 | $60.18 | 2026-03-25 08:55:07 |
| TXN-01019260 | Clover | $53.15 | $1.28 | $51.87 | 2026-03-25 08:45:31 |
| TXN-01016795 | Toast | $43.30 | $1.13 | $42.17 | 2026-03-25 08:45:29 |
| TXN-01019876 | Clover | $68.96 | $1.66 | $67.30 | 2026-03-25 08:20:29 |
| TXN-01015177 | GrubHub | $44.83 | $13.45 | $31.38 | 2026-03-25 08:12:34 |
| TXN-01015327 | GrubHub | $146.79 | $44.04 | $102.75 | 2026-03-25 08:10:57 |
| TXN-01009852 | DoorDash | $144.79 | $43.44 | $101.35 | 2026-03-25 07:52:10 |
| TXN-01019409 | Clover | $88.65 | $2.13 | $86.52 | 2026-03-25 07:50:25 |
| TXN-01010722 | DoorDash | $76.29 | $22.89 | $53.40 | 2026-03-25 07:44:24 |
| TXN-01009768 | DoorDash | $141.72 | $42.52 | $99.20 | 2026-03-25 07:38:34 |
| TXN-01016812 | Toast | $49.51 | $1.29 | $48.22 | 2026-03-25 07:28:16 |
| TXN-01018087 | Square | $116.96 | $3.39 | $113.57 | 2026-03-25 07:11:01 |
| TXN-01019937 | Clover | $66.14 | $1.59 | $64.55 | 2026-03-24 23:56:46 |
| TXN-01016186 | Toast | $50.77 | $1.32 | $49.45 | 2026-03-24 23:55:19 |
| TXN-01015818 | Toast | $71.26 | $1.85 | $69.41 | 2026-03-24 23:51:25 |
| TXN-01010099 | DoorDash | $135.54 | $40.66 | $94.88 | 2026-03-24 23:36:33 |
| TXN-01019948 | Clover | $66.68 | $1.60 | $65.08 | 2026-03-24 23:35:13 |
| TXN-01013480 | UberEats | $83.20 | $24.96 | $58.24 | 2026-03-24 22:59:52 |
| TXN-01009582 | DoorDash | $105.89 | $31.77 | $74.12 | 2026-03-24 22:35:38 |
| TXN-01019108 | Square | $84.23 | $2.44 | $81.79 | 2026-03-24 22:33:21 |