Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 10710 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$1,042,503.32
Filtered tolls
$206,266.09
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01012664 | UberEats | $118.36 | $35.51 | $82.85 | 2026-03-26 08:45:41 |
| TXN-01019396 | Clover | $86.31 | $2.07 | $84.24 | 2026-03-26 08:42:18 |
| TXN-01009869 | DoorDash | $55.95 | $16.79 | $39.16 | 2026-03-26 08:20:07 |
| TXN-01009829 | DoorDash | $78.00 | $23.40 | $54.60 | 2026-03-26 08:06:28 |
| TXN-01015704 | GrubHub | $46.31 | $13.89 | $32.42 | 2026-03-26 07:47:30 |
| TXN-01012866 | UberEats | $109.59 | $32.88 | $76.71 | 2026-03-26 07:16:52 |
| TXN-01018024 | Square | $68.21 | $1.98 | $66.23 | 2026-03-26 07:09:08 |
| TXN-01009483 | DoorDash | $53.37 | $16.01 | $37.36 | 2026-03-26 07:06:57 |
| TXN-01015981 | Toast | $40.47 | $1.05 | $39.42 | 2026-03-25 23:53:23 |
| TXN-01018481 | Square | $106.47 | $3.09 | $103.38 | 2026-03-25 23:40:26 |
| TXN-01019194 | Clover | $130.79 | $3.14 | $127.65 | 2026-03-25 22:58:01 |
| TXN-01013248 | UberEats | $142.90 | $42.87 | $100.03 | 2026-03-25 22:38:36 |
| TXN-01010832 | DoorDash | $128.76 | $38.63 | $90.13 | 2026-03-25 22:34:01 |
| TXN-01015018 | GrubHub | $56.98 | $17.09 | $39.89 | 2026-03-25 22:25:48 |
| TXN-01019184 | Clover | $73.66 | $1.77 | $71.89 | 2026-03-25 22:18:18 |
| TXN-01011315 | DoorDash | $73.47 | $22.04 | $51.43 | 2026-03-25 22:05:56 |
| TXN-01014770 | GrubHub | $55.85 | $16.75 | $39.10 | 2026-03-25 21:57:32 |
| TXN-01009371 | DoorDash | $99.59 | $29.88 | $69.71 | 2026-03-25 21:57:02 |
| TXN-01016902 | Toast | $38.44 | $1.00 | $37.44 | 2026-03-25 21:56:04 |
| TXN-01020003 | Clover | $68.33 | $1.64 | $66.69 | 2026-03-25 21:37:32 |
| TXN-01017238 | Toast | $140.09 | $3.64 | $136.45 | 2026-03-25 21:36:10 |
| TXN-01018438 | Square | $116.60 | $3.38 | $113.22 | 2026-03-25 21:33:46 |
| TXN-01016363 | Toast | $140.89 | $3.66 | $137.23 | 2026-03-25 21:28:55 |
| TXN-01019371 | Clover | $42.64 | $1.02 | $41.62 | 2026-03-25 21:27:51 |
| TXN-01009801 | DoorDash | $137.88 | $41.36 | $96.52 | 2026-03-25 21:23:28 |