Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$206,266
On $1,042,503 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 10710 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $1,119,336/yr ยท 30.0% rate
UberEats $868,289/yr ยท 30.0% rate
GrubHub $395,689/yr ยท 30.0% rate
Toast $55,422/yr ยท 2.6% rate
Square $47,831/yr ยท 2.9% rate
Clover $23,004/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$2,238,328
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$150,574
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$276,053
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 10710 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$1,042,503.32
Filtered tolls
$206,266.09
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01016895 | Toast | $44.10 | $1.15 | $42.95 | 2026-03-28 14:36:23 |
| TXN-01014511 | UberEats | $156.00 | $46.80 | $109.20 | 2026-03-28 14:29:40 |
| TXN-01009901 | DoorDash | $121.51 | $36.45 | $85.06 | 2026-03-28 14:29:02 |
| TXN-01010379 | DoorDash | $70.32 | $21.10 | $49.22 | 2026-03-28 14:28:41 |
| TXN-01015582 | GrubHub | $51.30 | $15.39 | $35.91 | 2026-03-28 14:28:36 |
| TXN-01013730 | UberEats | $124.85 | $37.45 | $87.40 | 2026-03-28 14:26:15 |
| TXN-01013052 | UberEats | $138.10 | $41.43 | $96.67 | 2026-03-28 14:22:12 |
| TXN-01011093 | DoorDash | $82.08 | $24.62 | $57.46 | 2026-03-28 14:20:43 |
| TXN-01018924 | Square | $52.86 | $1.53 | $51.33 | 2026-03-28 14:18:15 |
| TXN-01010645 | DoorDash | $73.43 | $22.03 | $51.40 | 2026-03-28 14:17:30 |
| TXN-01010838 | DoorDash | $49.17 | $14.75 | $34.42 | 2026-03-28 14:15:29 |
| TXN-01012367 | UberEats | $157.99 | $47.40 | $110.59 | 2026-03-28 14:15:11 |
| TXN-01014223 | UberEats | $120.10 | $36.03 | $84.07 | 2026-03-28 14:14:09 |
| TXN-01017234 | Toast | $112.44 | $2.92 | $109.52 | 2026-03-28 14:14:00 |
| TXN-01013087 | UberEats | $60.61 | $18.18 | $42.43 | 2026-03-28 14:12:35 |
| TXN-01017803 | Square | $102.42 | $2.97 | $99.45 | 2026-03-28 14:09:28 |
| TXN-01016674 | Toast | $133.40 | $3.47 | $129.93 | 2026-03-28 14:09:14 |
| TXN-01019448 | Clover | $120.56 | $2.89 | $117.67 | 2026-03-28 14:08:30 |
| TXN-01019771 | Clover | $56.23 | $1.35 | $54.88 | 2026-03-28 14:04:14 |
| TXN-01016038 | Toast | $136.92 | $3.56 | $133.36 | 2026-03-28 13:56:38 |
| TXN-01013587 | UberEats | $133.81 | $40.14 | $93.67 | 2026-03-28 13:56:11 |
| TXN-01010162 | DoorDash | $67.38 | $20.21 | $47.17 | 2026-03-28 13:55:57 |
| TXN-01014902 | GrubHub | $124.05 | $37.21 | $86.84 | 2026-03-28 13:55:08 |
| TXN-01009663 | DoorDash | $55.07 | $16.52 | $38.55 | 2026-03-28 13:52:51 |
| TXN-01011371 | DoorDash | $123.81 | $37.14 | $86.67 | 2026-03-28 13:51:23 |