Demo Profile
Small Operator
Solo owner, single location, 4 platforms
Busy Independent
Single location, 6 platforms, ~227 orders/day
Multi-Unit Franchisee
Multiple locations, 6 platforms, ~357 orders/day
Your Toll Productivity Score
8.3/ 10
Omnitopia merchants average 5.8 / 10 ยท industry independents average 2.4 / 10
Lost to platform tolls
$76,178
On $385,064 in gross orders
โ that's 19.8% of every dollar leaving your business before food cost, labor, or rent.
Projected from 6810 orders across 30 day(s) of live data.
Where the money goes (annualized)
DoorDash $411,779/yr ยท 30.0% rate
UberEats $321,011/yr ยท 30.0% rate
GrubHub $147,353/yr ยท 30.0% rate
Toast $20,400/yr ยท 2.6% rate
Square $17,936/yr ยท 2.9% rate
Clover $8,351/yr ยท 2.4% rate
The four levers ยท toggle to recalculate
1
Shadow Brands
Run 3-4 virtual brands through the same kitchen, same staff, same DoorDash placement. Same toll bill, multiplied revenue.
$826,785
recovered annually
2
Routing Arbitrage
AI watches every order and routes it through the lowest-toll channel for that specific transaction. Invisible to operators.
$55,610
recovered annually
3
Direct Conversion
QR code on every delivery bag. First scan joins loyalty in 8 seconds. Future orders bypass DoorDash entirely — toll evaporates.
$101,951
recovered annually
4
Supply Healing
Network-wide supplier intelligence finds lower prices, eliminates over-ordering, prevents out-of-stock walkaways. Margin you didn't know you were leaking.
$13,680
recovered annually
Proof ยท last 6810 toll transactions
Every dollar accounted for. Filter by source to drill into a specific channel.
Filtered gross
$385,063.77
Filtered tolls
$76,177.78
| TXN ID | SOURCE | GROSS | TOLL | NET | TIMESTAMP |
|---|---|---|---|---|---|
| TXN-01004831 | UberEats | $84.74 | $25.42 | $59.32 | 2026-03-16 13:29:49 |
| TXN-01008317 | Square | $75.23 | $2.18 | $73.05 | 2026-03-16 13:27:38 |
| TXN-01003943 | DoorDash | $85.76 | $25.73 | $60.03 | 2026-03-16 13:26:04 |
| TXN-01006771 | Toast | $29.36 | $0.76 | $28.60 | 2026-03-16 13:24:34 |
| TXN-01002622 | DoorDash | $70.97 | $21.29 | $49.68 | 2026-03-16 13:22:25 |
| TXN-01007451 | Toast | $33.16 | $0.86 | $32.30 | 2026-03-16 13:18:38 |
| TXN-01007888 | Square | $57.07 | $1.66 | $55.41 | 2026-03-16 13:15:33 |
| TXN-01005573 | UberEats | $45.80 | $13.74 | $32.06 | 2026-03-16 13:14:54 |
| TXN-01008372 | Square | $77.25 | $2.24 | $75.01 | 2026-03-16 13:14:35 |
| TXN-01007878 | Square | $30.37 | $0.88 | $29.49 | 2026-03-16 13:09:39 |
| TXN-01004688 | UberEats | $35.99 | $10.80 | $25.19 | 2026-03-16 13:09:22 |
| TXN-01006025 | GrubHub | $52.71 | $15.81 | $36.90 | 2026-03-16 13:09:11 |
| TXN-01004096 | DoorDash | $41.77 | $12.53 | $29.24 | 2026-03-16 13:08:29 |
| TXN-01005624 | UberEats | $60.77 | $18.23 | $42.54 | 2026-03-16 13:08:17 |
| TXN-01004467 | UberEats | $53.59 | $16.08 | $37.51 | 2026-03-16 13:08:10 |
| TXN-01007201 | Toast | $74.95 | $1.95 | $73.00 | 2026-03-16 13:08:10 |
| TXN-01007010 | Toast | $73.24 | $1.90 | $71.34 | 2026-03-16 13:03:26 |
| TXN-01007296 | Toast | $47.13 | $1.23 | $45.90 | 2026-03-16 12:56:52 |
| TXN-01004450 | UberEats | $57.92 | $17.38 | $40.54 | 2026-03-16 12:53:11 |
| TXN-01005697 | UberEats | $53.15 | $15.94 | $37.21 | 2026-03-16 12:49:37 |
| TXN-01007787 | Toast | $50.22 | $1.31 | $48.91 | 2026-03-16 12:49:03 |
| TXN-01006199 | GrubHub | $36.06 | $10.82 | $25.24 | 2026-03-16 12:47:12 |
| TXN-01004859 | UberEats | $74.95 | $22.48 | $52.47 | 2026-03-16 12:43:41 |
| TXN-01007611 | Toast | $48.72 | $1.27 | $47.45 | 2026-03-16 12:43:33 |
| TXN-01008383 | Square | $40.85 | $1.18 | $39.67 | 2026-03-16 12:40:52 |